BEAUTY OF JOSEON

[BEAUTY OF JOSEON] Revive Serum | Calming Serum | Glow Deep Serum 30ml

$18.40 $25
BOJ:
Quantity:
Stock statusReady stock in Singapore
Delivery1–3 working days

Listed expiry: Calming Serum: 12 October 2026

Choose your product in the option selector above. Each selection is purchased individually; this is not a set of every item shown.

BEAUTY OF JOSEON MIX & MATCHANY 3: 5% OFF
ANY 5: 10% OFF
AUTO AT CHECKOUT — NO CODE.
Find your next Beauty of Joseon essential.Shop the Beauty of Joseon collection →

Choose your serum

Three targeted paths to better-looking skin

Choose Glow Deep for uneven-looking tone, Calming for soothing hydration, or Revive for ginseng and snail nourishment. Each option is one full-size 30ml serum.

Glow Deep Serum: Rice + Alpha-Arbutin

Give visible marks consistent attention

Give lingering marks and uneven-looking tone a focused brightening step. With 68.6% rice bran water and 2% alpha-arbutin, Glow Deep Serum hydrates while improving the appearance of dullness and dark spots. Its light, watery texture layers effortlessly into an evening routine for a clearer-looking, naturally radiant complexion.

68.6% rice bran waterLightweight moisture
2% alpha-arbutinFocused dark-spot care
Watery textureEasy to layer
Evening brighteningFor a more even-looking glow

Tone care

Give visible marks consistent attention

Uneven-looking tone and post-blemish marks can make skin look less clear. Alpha-arbutin targets their appearance as part of a consistent skincare routine, while the hydrating formula keeps skin feeling comfortable.

Rice bran water

Brightening care with moisture

Rice bran water and the grain complex replenish moisture and soften the feel of skin. Your complexion looks fresher and less dull without needing a heavy serum texture.

Beauty of Joseon Glow Deep Serum: Rice + Alpha-Arbutin: Rice and alpha-arbutin.

Texture

A light layer for your evening routine

The watery formula spreads easily and settles quickly. Apply after toner, then seal in moisture with cream. It is a straightforward way to add focused tone care without complicating the rest of your routine.

Beauty of Joseon Glow Deep Serum: Rice + Alpha-Arbutin: Light texture, easy layering.

Serum comparison

Dark spots or visible pores? Choose your focus

Choose Glow Deep for dark spots and uneven-looking tone. Glow Serum is the propolis-and-niacinamide option for pore appearance, oil balance and a dewy finish. You do not need to layer every serum to build a useful routine.

Beauty of Joseon Glow Deep Serum: Rice + Alpha-Arbutin: Vegan, fragrance-free care.

Care and use

Keep your brightening routine consistent

Use in the evening and keep the bottle in a cool place away from direct sunlight. Wear sunscreen every morning so your daily routine includes protection as well as brightening care.

Beauty of Joseon Glow Deep Serum: Rice + Alpha-Arbutin: Place your serum in your routine.
Beauty of Joseon Glow Deep Serum: Rice + Alpha-Arbutin: Apply a few drops and pat gently.

How to use

Make it part of your routine

Prepare

Cleanse and apply a hydrating toner in the evening.

Apply

Smooth a few drops over the face and gently pat.

Finish

Follow with moisturiser. Use sunscreen the following morning.

Product details

Details and full ingredients

Product Specifications
Product
Glow Deep Serum: Rice + Alpha-Arbutin
Contents
30ml
Format
Serum
Skin needs
All skin types; especially dark spots, dullness and uneven-looking tone
Made in
South Korea
Full Ingredients

Oryza Sativa (Rice) Bran Water(68.6 %), Water, Glycerin,Butylene Glycol, 1,2-hexanediol, Dipropylene Glycol, Alpha-arbutin(2 %), Niacinamide, Methyl Gluceth-20, Panthenol, Polyglycerin-3, Trehalose, Glyceryl Glucoside, Hydrolyzed Jojoba Esters, Hydroxyethyl Acrylate/SodiumAcryloyldimethyl Taurate Copolymer, Ethylhexylglycerin, Hydroxyethylcellulose, Xanthan Gum, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Arginine, Disodium EDTA, Coptis Japonica Root Extract, Sorbitan Isostearate, Glucose, Coix Lacryma-jobi Ma-yuen Seed Extract, Glycine Soja (Soybean) Seed Extract, Hordeum Distichon (Barley) Extract, Oryza Sativa (Rice) Extract, Sesamum Indicum (Sesame) Seed Extract, Triticum Vulgare (Wheat) Seed Extract, Vigna Radiata Seed Extract, Zea Mays (Corn) Kernel Extract

Storage and Safety

For external use only. Patch test before first use. Avoid contact with eyes and damaged skin. Stop use if irritation occurs. Store closed in a cool, dry place away from direct sunlight and keep out of reach of children.

Your questions answered

Frequently asked questions

When should I use it?

Use it in your evening skincare routine, after toner and before moisturiser.

What does alpha-arbutin do?

It targets the appearance of dark spots and uneven skin tone for a clearer-looking complexion.

Does it exfoliate like an acid toner?

Its focus is brightening and hydration. Green Plum Refreshing Toner is the AHA-and-BHA exfoliating option.

How should I store it?

Keep it closed in a cool place away from direct sunlight and heat. Avoid touching the dropper to your skin.

Calming Serum: Green Tea + Panthenol

Make soothing care your daily step

When skin needs comfort, give it a light layer of soothing moisture. This renewed Calming Serum combines 50% green tea leaf water, 30% mugwort extract and 5% panthenol. It replenishes hydration and keeps skin soft and comfortable without a heavy finish—an easy everyday serum for a calmer-looking complexion.

50% green tea leaf waterSoothing botanical care
30% mugwort extractComfort for stressed-feeling skin
5% panthenolMoisture-barrier care
Light serum textureEasy daily layering

Skin comfort

Make soothing care your daily step

Dryness and everyday environmental stress can leave skin feeling uncomfortable. Calming Serum adds lightweight hydration and soothing ingredients, making it a useful choice when comfort matters more than adding another intensive active.

Green tea + mugwort

Two botanicals for a calmer-looking complexion

Green tea leaf water and mugwort extract bring antioxidant and skin-conditioning care to the formula. They work alongside humectants to leave skin refreshed and comfortably hydrated.

Beauty of Joseon Calming Serum: Green Tea + Panthenol: Green tea and mugwort.

Panthenol

Keep moisture where skin needs it

Panthenol replenishes hydration and supports the moisture barrier. The 5% formula is particularly appealing when skin feels dry or tight and you want a serum that layers comfortably beneath cream.

Beauty of Joseon Calming Serum: Green Tea + Panthenol: Keep moisture in your skin.

Texture

A fresh layer without heavy richness

The light serum spreads smoothly and absorbs into the skin. Its natural yellow-green colour comes from the ingredients; no artificial colourant is needed to create the botanical appearance.

Beauty of Joseon Calming Serum: Green Tea + Panthenol: A light, soothing texture.
Beauty of Joseon Calming Serum: Green Tea + Panthenol: Vegan, cruelty-free care.

Routine

Build a simple comfort routine

Pair with a gentle cleanser, a hydrating toner and a moisturiser suited to your skin. Finish with sunscreen in the morning. Keep the routine consistent and introduce new active products gradually.

Beauty of Joseon Calming Serum: Green Tea + Panthenol: Pat gently for a fresh finish.

How to use

Make it part of your routine

Prepare

Cleanse and apply toner.

Calm

Smooth a few drops over the face and gently pat until absorbed.

Moisturise

Follow with cream or gel moisturiser; add sunscreen in the morning.

Product details

Details and full ingredients

Product Specifications
Product
Calming Serum: Green Tea + Panthenol
Contents
30ml
Format
Serum
Skin needs
All skin types; especially sensitive, dehydrated and uncomfortable-feeling skin
Made in
South Korea
Listed expiry
12 October 2026
Full Ingredients

Camellia Sinensis Leaf Water, Artemisia Capillaris Extract, Panthenol, Glycerin, Butylene Glycol, Water, 1,2-Hexanediol, Methylpropanediol, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Tromethamine, Coptis Japonica Root Extract, Ethylhexylglycerin, Betaine, Allantoin, Dipotassium Glycyrrhizate, Glyceryl Acrylate/Acrylic Acid Copolymer, Polyquaternium-51, Malt Extract, Punica Granatum Extract, Clitoria Ternatea Flower Extract, Garcinia Mangostana Peel Extract, Sodium Hyaluronate

Storage and Safety

For external use only. Patch test before first use. Avoid contact with eyes and damaged skin. Stop use if irritation occurs. Store closed in a cool, dry place away from direct sunlight and keep out of reach of children.

Your questions answered

Frequently asked questions

Is this the renewed Green Tea + Panthenol version?

Yes. The formula described here contains 50% green tea leaf water, 30% mugwort extract and 5% panthenol.

Why is the serum yellow-green?

Its colour comes from the botanical ingredients, without artificial colourants.

Can I use it twice a day?

Yes. It fits both morning and evening routines before moisturiser.

How is it different from Revive Serum?

Calming Serum prioritises soothing hydration. Revive Serum combines ginseng and snail mucin for nourishment and a more supple-looking finish.

Revive Serum: Ginseng + Snail Mucin

Refresh skin that has lost its bounce

Bring back a softer, more supple-looking complexion. Revive Serum pairs 63% ginseng root water with 3% snail secretion filtrate in a nourishing yet lightweight texture. It replenishes moisture, improves the look of tired skin and gives your routine a comfortable layer of care for smoothness and elasticity.

63% ginseng root waterNourish and hydrate
3% snail mucinMoisture for a bouncy finish
Lightweight nourishmentLayers beneath moisturiser
Supple-looking skinCare for dryness and fine lines

Nourishment

Refresh skin that has lost its bounce

Dry, tired-looking skin benefits from consistent moisture. Revive Serum leaves skin feeling hydrated and looking more supple, with a smooth finish that fits both morning and evening care.

Beauty of Joseon Revive Serum: Ginseng + Snail Mucin: Nourishment for dry, tired skin.

Ginseng

Hanbang-inspired moisture care

Ginseng root water is the foundation of this nourishing serum. It replenishes moisture and provides skin-conditioning care for a fresher, healthier-looking glow.

Beauty of Joseon Revive Serum: Ginseng + Snail Mucin: Ginseng root water and snail mucin.

Snail mucin

Add a soft, hydrated cushion

Snail secretion filtrate helps retain moisture and smooth the feel of skin. Together with humectants and the ginseng formula, it creates a comfortable layer for a plump-looking complexion.

Beauty of Joseon Revive Serum: Ginseng + Snail Mucin: Triple hyaluronic acid moisture.

Texture

Nourishing without feeling heavy

The serum glides across skin and layers easily under moisturiser. Use a few drops rather than a thick layer, then gently pat to leave a smooth, hydrated finish.

Beauty of Joseon Revive Serum: Ginseng + Snail Mucin: Fragrance-free nourishment.
Beauty of Joseon Revive Serum: Ginseng + Snail Mucin: Smooth on a few drops.

Ginseng routine

Pair your essence and serum

Layer Revive Serum over Ginseng Essence Water for a simple ginseng-focused routine. Finish with Dynasty Cream when you want richer moisture, then add sunscreen during the day.

Beauty of Joseon Revive Serum: Ginseng + Snail Mucin: Build your ginseng routine.

How to use

Make it part of your routine

Hydrate

Apply toner or Ginseng Essence Water after cleansing.

Revive

Apply a few drops to the face and gently pat.

Seal

Follow with moisturiser; finish mornings with sunscreen.

Product details

Details and full ingredients

Product Specifications
Product
Revive Serum: Ginseng + Snail Mucin
Contents
30ml
Format
Serum
Skin needs
All skin types; especially dry, dull and less supple-looking skin
Made in
South Korea
Full Ingredients

Panax Ginseng Root Water, Water, Butylene Glycol, Snail Secretion Filtrate, Dipropylene Glycol, 1,2-Hexanediol, Glycerin, Niacinamide, Propanediol, Trehalose, Carbomer, Tromethamine, Xanthan Gum, Centella Asiatica Extract, Ganoderma Lucidum (Mushroom) Extract, Panax Ginseng Root Extract, Malt Extract, Sodium Polyacrylate, Adenosine, Glyceryl Acrylate/Acrylic Acid Copolymer, Disodium EDTA, Phellinus Linteus Extract, Sodium Hyaluronate, Hydrolyzed Hyaluronic Acid, Forsythia Suspensa Fruit Extract, Lonicera Japonica (Honeysuckle) Flower Extract, Scutellaria Baicalensis Root Extract, Sodium Acetylated Hyaluronate

Storage and Safety

For external use only. Patch test before first use. Avoid contact with eyes and damaged skin. Stop use if irritation occurs. Store closed in a cool, dry place away from direct sunlight and keep out of reach of children.

Your questions answered

Frequently asked questions

Is this the same as Revive Eye Serum?

No. This face serum contains ginseng root water and snail mucin. Revive Eye Serum contains ginseng and retinal for targeted eye-area care.

Is it suitable for dry skin?

Yes. Its nourishing, moisture-focused formula is especially appealing for dry and tired-looking skin.

Can I use it morning and night?

Yes. Apply before moisturiser and wear sunscreen during the day.

Is it vegan?

No. It contains snail secretion filtrate.

Complete Your Routine

Build your Beauty of Joseon routine

Choose the steps that suit your skin. Masks and exfoliants are optional; use one treatment serum at a time when introducing a new routine.

You may also like

Recently viewed