Which Luvum Routine is your Pick?

One brand LUVUM, many skincare routines catering to specific skin concerns!

How many times have you been stuck or confused, not knowing which LUVUM range of products suits your skin the best? Every product of LUVUM, its ingredients, formulation, & results sound very convincing, natural, and beautiful, that we want to try every product and check out for ourselves.

But we do not have the time to try everything! Picking one range of products that suit your skin can give faster, better and targeted results. Read till the end to find out which LUVUM routine you should pick and why?

The LUVUM Brand Promise

LUVUM, a fast rising Korean beauty brand by the gorgeous influencer Yoomi Kim, offers natural beauty with healthy ingredients. The name "Luvum" comes from a combination of her name ~ "Lovely" and "Yoomi", which describes her as lively, lovable, down-to-earth, and agreeable. Luvum's simple, affordable skincare is thoroughly tested and continuously improved.

✨ Brand Values: Daily Care, Clean Beauty, Eco-friendly, Cost-effective.

LUVUM’s Soothing Natural Blanc Line (Blue)

Skin concerns: Dry, Dehydrated, Flaky, Sensitive, Acne prone, Irritated skin. Suitable for all skin types.

Key Features:

  • Clinically Proven Products to infuse intense moisture and hydration into the skin layers, while repairing the skin barrier.
  • Moisture intensive care from the inside out, with 24 hour hydration.
  • Deep moisture, smoothens the skin, improves skin elasticity, while repairing the skin barrier.
  • Hypoallergenic with skin irritation level of 0.0, suitable for sensitive skin.
  • Key ingredients: 8 types of Hyaluronic acid for multi-depth hydration, Patented Ceramide capsules, BetaGlucan.
  • Results: Immediate Moisture improvement, Locks in moisture for 6 hours, skin barrier improvement.

Products in this line:
1.LUVUM Natural Blanc Hyaluronic Gel Cleanser is a one step gel-to-foam cleanser that doesn’t dry out the skin, formulated with 8 types of hyaluronic acid and patented ceramide capsules. This moisturizing cleanser prevents dryness, smoothens rough skin, and shows a remarkable 117% skin moisture improvement in tests, with 90.1% cleaning power. Experience gentle yet effective cleansing, leaving your face moisturized and refreshed, free from tightness.
2.Luvum Natural Blanc Daily Toner Pads or Water Pads are dual-sided pads soaked in toner essence, 85% of which is composed of Witch Hazel extract. Witch Hazel is rich in tannins, a natural plant compound with powerful antioxidant properties that help protect skin from free radicals, skin damage, and moisture loss. Non sticky toner essence is clinically proven to help lock-in moisture for up to 6 hours. Alcohol-free, non-comedogenic.
3.LUVUM Natural Blanc Hyaluronic Serum is a moisturising and firming serum, that provides intense moisture and skin elasticity. With impressive 24 hour hydration results, it also strengthens the skin barrier with 78.5% skin barrier improvement. Powered by Beta-Glucan, it accelerates hyaluronic acid absorption twice as fast, reducing moisture loss from the skin's surface. Witch Hazel extract rich in antioxidants, soothes and nurtures the skin.

Suggested Routine:
Gel Cleanser > Toner > Serum > Moisturiser

LUVUM’s Real Calming Pair Line (Green)

Skin concerns: Problematic skin, Sensitive skin, Acne prone, Inflamed skin, Uneven skin texture. Suitable for all skin types.
Key Features:
  • Clinically Proven Products to soothe and calm skin, improve acne, remove redness, and strengthen the skin barrier.
  • Bring comfort and relief to acne prone or sensitive skin by calming irritation and inflammation., while combating dryness and replenishing hydration.
  • Dual Soothing system, Coolleaf Centellasome - to cool the skin temperature instantly.
  • Key ingredients: Young Centella Asiatica Extract, Allantoin, Theobroma Cacao (Cocoa) Extract
  • Improved results: Deep Moisturization, Soothing, Reduces redness and acne, and Barrier strengthening

Products in this line:

  1. LUVUM Real Calmingpair Cica Oil Serum combines the benefits of oil and serum in a non-sticky texture, delivering the soothing benefits of Young Cica Leaves and the moisturizing properties of DIAM Oléoactif®. It offers a calming, cooling effect while infusing the skin with moisture and antioxidants for a nourished and revitalized complexion.
  2. LUVUM Real Calmingpair Cica Spot Pad is a hypoallergenic U-shaped pad, made with 84% high-content young Centella Asiatica Leaf Extract to deliver moisture into the skin layers and to provide soothing relief, while also strengthening the skin barrier.⁠ The pads are alcohol-free and non-comedogenic.
  3. LUVUM Real Calmingpair Cicadrogel Mask is a gel-type sheet made with Centella Asiatica extract, Madecassoside and patented Ceramide™ to help calm, soothe irritated skin and achieve smooth skin texture with barrier strengthening. The hydrogel sheet adheres well to the skin, so that the active ingredients can penetrate deeply leaving the skin refreshed and revitalised.

Suggested Routine:
Spot Pad > Oil Serum > Cicadrogel Mask

LUVUM’s Slow Aging Line (Pink)

Skin concerns: Anti-Ageing, Brightening, Moisturising. Suitable for all skin types

Key Features:

  • Clinically Proven Products to combat early signs of ageing like wrinkles, sagging, aging skin, low elasticity, dullness & dryness.
  • Contains Phytocollagen: Plant derived smaller sized phyto collagen for good absorption.
  • Smoothens skin texture, increases skin elasticity, while brightening the skin tone.
  • Key ingredients: 8 kinds of superfood complex and patented ingredient Pea Peptide/EMortal (N)
  • Improved results: Moisture, Elasticity, and Shine in 2 weeks.

Products in this line:

  1. LUVUM Slow Aging Superfood Oil Serum is an oil serum, containing 8 kinds of superfood complex and vegetable peptides to achieve clear, elastic skin and improve 3 early ageing signs — moisture, elasticity and shine. It contains oil and serum in a golden ratio of 3:7 to improve moisture and elasticity level.
  2. LUVUM Slow Aging Phyto Collagen Cream is a firming and elasticity cream that contains patented ingredient phyto collagen and 29 naturally-derived ingredients like Hibiscus Collagen, Emortal(N) and Psoralea Corylifolia Fruit Extract to help increase skin elasticity in just 2 weeks. With its unique formula, you can achieve smooth and firm skin that glows with radiance.
  3. LUVUM Slow Aging Phyto Collagen Gel Mask is a gel-type plant-based sheet mask, with high absorption power to revitalise, moisturise and brighten your skin with anti-ageing and elasticity effects. Contains Phyto collagen, Avocado Peptide, Grapeseed oil, and Gardenia extract. It is made by hardening collagen into a thin layer that tightly adheres to the face and delivers active ingredients deep into the skin.

Suggested Routine:
Toner > Oil Serum > Collagen Cream > Phyto Collagen Gel Mask

LUVUM’s Pore Reset Line (Purple)

Skin concerns: Dead Skin Cells, Open Pores, Large pores, Excess Sebum, Blackheads, Whiteheads, Uneven skin texture.

Good for All Skin types

Key Features:

  • Clinically Proven for pore tightening, removing dead skin cells, improving skin texture and transparency.
  • Gentle yet effective PHA melts dead skin and attracts moisture.
  • Hypoallergenic tested with irritation level 0.0
  • Key ingredients: Plant-based Sebocytine for pore tightening, Niacinamide, 100% Natural Sea Silt, 200,000ppm Kaolin clay and 34,000ppm Bentonite clay.
  • Improved results: Pore size and area improvement, Dead skin removal, Increased Skin tone, texture & transparency.

Products in this line:
Luvum Pore Reset Mud Mask gives clinically proven pore-tightening effects with just one use. This soft sheet mud mask enriched with 100% Natural Sea Silt from the West Seas is composed of 200,000ppm Kaolin clay and 34,000ppm Bentonite clay; specializing in the complete absorption and elimination of waste, sebum, blackheads, whiteheads, and dead skin cells. 

LUVUM’s ALL-NEW Vita C Yuja Gel Mask (Yellow)

Skin concerns: Pore care, Blackhead/Whitehead Care, Lifting & brightening care.

Suitable for all skin types.

Key Features:

  • Gel mask that tightly adheres to the skin without leaving any residuce or irritation.
  • Blemish removal, whitening & skin texture improvement effect with just one sheet.
  • Clinically proven pore improvement results.
  • Key ingredients: 12 multi-vitamin ingredients it contains, including vitamin C, E, and various B vitamins. Effective for blemishes and whitening
  • Proven results: Blemish improvement 17.54%, Skin surface improvement 9.80%, Skin keratin improvement 82.68%

Suggested Routine:

Toner > Yuja Gel Mask > Findive Ampoule > Phyto Collagen Cream


Now that you know each LUVUM line’s products, significance, ingredients, and results, you can make a better choice in choosing the right Luvum routine for your skin concerns. You can add products from other routines too, to enhance the benefits. Like using the Pore reset mud mask twice a week for a deep cleanse and exfoliation.

CocoFam are you team Hydration (Blue)? or Calming (Green)? or Anti-aging (Pink)? or Pore Reset (Purple)? or Brightening Glow (Yellow)?

All the above products are available with us. Place your order for the chosen LUVUM products and start your renewed skincare journey now. Results in 2 weeks and we can’t wait for you to post your review here. Cheers to healthy-looking skin!